Ethereal Studio Labs

Thecampaignhousebuiltforluxury,withoutlimits.

The first campaign house engineered specifically for the luxury sector. Cast from an expanding private roster of 400+ identity-locked supermodels, direct your text brief, and generate a 250-image campaign in 72 hours—fully optimized for e-commerce, social, and large-format print media.

Active Campaign ProductionPRIVATE LOOKBOOK
Vasilisa M.Ekaterina V.Valentina S.Liang Wei C.
WorldBaroque Reverie · Aristocratic Palazzo
OutputFull Ad Campaign · 4 Models

From brief to campaign

Five steps. Your complete campaign, instantly.

You control the studio. In five simple decisions, generate, format, and export your entire luxury campaign stack in real-time. Instantly compile your creative brief, cast identity-locked models, apply brand assets, and output high-resolution print and digital media on demand.

01

Draft the Brief

Input your campaign text or narrative brief in natural language. Our system is built specifically for the luxury category, translating luxury aesthetics from raw copy.

02

Cast the Talent

Select identity-locked supermodels from our expanding private roster. Exact face continuity and zero casting drift are locked by design.

03

Deploy the SKUs

Provide physical product assets, brand marks, and style directions. Our engine simulates flawless wardrobe fits and product physics.

04

Direct the Artistry

Set your photographer style, brand tone, and typographic direction in one step — Ethereal locks the entire aesthetic and applies it across every campaign frame.

05

Refine & Export

Dynamically edit campaign video outputs, customize motion sequences, and export high-resolution assets for digital and large-format print media.

One house. Full campaign stack.Strategy to rollout, compressed.
01Campaign Briefing02Brand Heritage Lock03Creative Concept04Art Direction Codes05Proprietary Casting06Supermodel Identity Lock07Environment Moodboards08Wardrobe Styling09Grooming & Makeup10Photography Language11Lighting Architecture12Product Geometry Sync13Post-Production Passes14Typographic Editorial Design15Motion Reel Rendering16Multi-Format Distribution
01Format
02Cast
03Assets
04Direct
05Export

You are just five steps away from a complete, print-ready campaign. Ethereal Studio compresses the entire traditional 16-step luxury production stack into a single, real-time creative workflow under your direct control.

Inside the client workspace

Client campaign workspace.

One private dashboard for brands to choose formats, cast talent, upload assets, approve direction, and generate campaign-ready creative.

01Format
02Cast
03Assets
04Direction
05Generate

Built for magazine, paid social, ecommerce, outdoor, and custom-size deliverables.

Ethereal Studio Labs brand dashboard showing the campaign builder, format steps, and model casting board
Luxury fashion video campaign generation visual with model, camera, and motion storyboard frames

Seedance 2 built into Ethereal

Generate luxury video ads from the same campaign you just approved.

Cast the model, approve the still campaign, then turn those approved frames into short-form ad videos inside the dashboard. Ethereal unifies luxury campaign imagery with cinematic Seedance 2-powered motion output, giving brands one private workflow from approved stills to paid video ads.

01From still campaign to motion ad

Use approved campaign frames as visual references so the video direction starts from brand-approved imagery.

02Director-level prompt control

Define camera movement, pacing, mood, styling, and commercial intent instead of sending loose prompts into generic tools.

03Paid-social formats

Build vertical story ads, square social cuts, and widescreen campaign films from the same creative direction.

The result is a faster path from approved luxury concept to video ad testing: model casting, campaign imagery, motion direction, and export planning in one place.

Request campaign access

One platform. Every creative professional.

Tailored Solutions

Prestige Campaigns for Luxury Brands

Commission seasonal campaigns without the overhead of physical lookbook shoots. From text brief to complete, high-fidelity campaign assets in 72 hours.

  • ◈Reduce seasonal campaign production costs by up to 90%
  • ◈Expanding private roster of 400+ identity-locked supermodels
  • ◈Deploy custom product SKUs and brand kit guidelines
Request Brand Invitation
Brands
Roster ShowcaseValentina S.

Mainboard Division

Available 24 / 7, 365 days a year — generate when your team needs it, not when a studio is booked.

The Exclusivity Standard

Mass democratization dilutes luxury.

Generic AI tools flood the market with shared, repetitive faces, devaluing luxury brand identities. Ethereal protects your IP. We operate on a restricted, invite-only basis to ensure your model casts remain exclusive to your house.

8 wks

Production Delay

Average shoot-to-delivery turnaround for a single seasonal campaign.

$50K+

Pre-Production Cost

Typical pre-production spend before a single image is published.

70%

Unused Assets

Of commissioned campaign assets never make it past the first delivery.

3-5x

Casting Attrition

Model casting conflicts per season. Geography, schedule, and exclusivity collide.

400+Identity-locked supermodels in the private roster
0%Identity drift between campaign runs
5Dashboard steps to build a campaign
10Complete campaign worlds on demand

Curated Talent Roster

Cast without compromise.

Ethereal maintains a curated roster of synthetic supermodels across specialized divisions. Each identity is locked, repeatable, and licensable across every campaign you run.

Mainboard Division

Mainboard

Elite editorial and campaign faces for high-fashion representation.

Curve Board Division

Curve Board

Campaign-grade size-inclusive casting with zero visual compromise.

Timeless Division

Timeless

Exceptional 50+ supermodel profiles representing maturity and depth.

Athletes Division

Athletes

Dynamic, high-performance profiles optimized for active luxury campaigns.

Couture Bridal Division

Couture Bridal

Specialized bridal casting with delicate styling and custom gown drape physics.

200+Model Identities
12Spectrum Divisions
24hFirst Campaign Delivery

What Ethereal delivers

The complete campaign stack, in one house.

Strategy. Casting. Direction. Production. Video. Art direction. Nothing outsourced.

01For Brands & Agencies

Proprietary Casting Roster

Cast from an expanding private roster of 400+ identity-locked supermodels with zero visual drift, built specifically for luxury representation.

02For Creative Directors

Text-to-Campaign Engine

Instantly generate premium, multi-scene ad campaigns directly from a text script or creative brief in one controlled workflow.

03For Art Directors

Editable Video Outputs

Refine, customize, and edit cinematic motion sequences and high-fashion video campaign outputs dynamically within the studio.

04For Marketing Teams

Global Style Localization

Adapt your campaign's visual aesthetics across 12+ city styles (such as Paris, Tokyo, Dubai) to target regional luxury markets.

05For Photographers & Media

Print-Ready Exports

Export campaign assets in raw, high-resolution formats optimized for large-scale outdoor billboards and physical lookbooks.

06For Fashion Houses

Brand Identity Lock

Lock your custom product SKUs, brand marks, and typography guidelines to inherit your brand DNA across all media outputs.

Business Advantages

Why brands choose Ethereal Studio.

A measurable operating advantage from day one.

10x

Faster

than traditional shoot production cycles

90%

Lower cost

from €40 per campaign world vs. €20k+ traditional production

∞

Variations

unlimited reshoots, no scheduling, no talent fees

100%

Consistent

brand-perfect across every market and channel

Based on average performance across active brand accounts.

The Ethereal position

“The world's first campaign house built around a proprietary roster of exclusive supermodels.”

Strategy, casting, creative direction, production, and rollout assets — through one controlled visual system. Any brand, any body, any market.

Request Invitation

Inside the Studio

The SaaS built for luxury campaign direction.

A real-time workspace giving you direct control over casting, formatting, and high-fashion generation.

◈ Interactive Studio

Text-to-Campaign

campaign_brief.txt

"A couture editorial campaign for a new fragrance line, set in a sunlit alabaster courtyard in Sicily. Model Kendi W. wearing draped silk, shot in high-contrast afternoon sun..."

Analyzing campaign aesthetics...
Zuri Owusu
Identity LockedZURI O.Mainboard
Ready for rollout
Print Ad (3:4)3000 x 4000 px
Billboard (16:9)7680 x 4320 px
Social (9:16)1080 x 1920 px

Atelier Membership

Designed for those who define the standard.

A shoot day that costs €20,000 traditionally. A campaign world with Ethereal: from €40. Up to 90% less cost. The same luxury standard. Available to brands, agencies, photographers, stylists, and publications — worldwide, 24 / 7.

For individuals & small studios

ATELIER

EUR 149/month
  • 500 generation credits / month
  • 2 campaign worlds included
  • 30 final image exports
  • 1 free remake per campaign
  • Full roster access
  • Social, web & print formats
  • Commercial licensing included
Start Atelier

For agencies & publications

HOUSE

EUR 1,200/month
  • 8,000 generation credits / month
  • Unlimited campaign worlds
  • 500 final image exports
  • Multi-client workspace
  • Priority rendering queue
  • All formats & licensing tiers
  • Dedicated studio support
Start House
ALL TIERS — 1 FREE REMAKE PER CAMPAIGN|COMMERCIAL LICENSING INCLUDED|NO TALENT FEES · NO SHOOT DAYS

Managed Campaigns

Ethereal Directe

Full-stack campaign production directed by Ethereal's in-house creative team. You brief us. We handle casting, art direction, campaign worlds, post-production, and final delivery. No platform access required.

from EUR 4,500 / month
Human creative director assignedUnlimited campaign worldsWhite-glove delivery & SLADedicated model territory lock
Enquire at Ethereal Casting →
Select your tier above and apply — most applications approved within 24 hours:

No celebrities, no non-consensual images, no misleading endorsements.